Doing its bit to bring quality Hi-Fi and home cinema to those who want superior sound, the Hifonix store in Sutton Coldfield has been completely restyled to offer customers an inspiring and relaxing environment in which to enjoy the extensive range of performance audio products in stock.
The store features a dedicated showroom (displaying some of the finest Hi-Fi equipment around), a headphone lounge and a dedicated listening room. Hifonix’ owner, Aseem Hussain, is a life-long audiophile and the re-designed store demonstrates his desire to deliver a unique retail experience.
The main showroom has a hand-picked selection of turntables, amplifiers, speakers, headphones and streaming equipment on display, and has been planned to allow plenty of room for customers to view products from renowned brands such as Arcam, Dynaudio, Kef, Leema, Moon, Naim, Panasonic, Pioneer and Technics.
The Hifonix team are true headphone enthusiasts and can assist customers in deciding which pair best suit their needs. The headphone lounge features a range of premium products including Grado, Sennheiser, Mr Speakers, Audeze and Focal.
The listening room has been acoustically treated to allow a premium experience for customers and to ensure that they are able to make an informed selection. Hi-Fi and home cinema configurations can be fully demonstrated to customers as they sit down and enjoy a complimentary drink, whilst listening to the music of their choice.
Aseem’s passion for audio is reflected in his and the team’s consultative approach. They recognise that all of their customers have particular musical preferences, and a different perception of sound, and they work carefully to find the perfect product that matches individual taste and needs.
The restyled Hifonix store is attracting customers from across the heart of England, testimony to the products on display and the service offered by the team.