 |
MIDWICH NOT SO CUCKOO
Listed under: News
Published: Wednesday, May 11, 2011
Further expanding the options available for custom installers in the UK are Midwich Home after being appointed as the exclusive UK distributors for California based AV technology and system solution suppliers AVC Group. Acting as the conduit to the UK market for ATON, ELAN Home Systems, Niles Audio, Sunfire and Xantech Midwich Home have expanded upon their already impressive portfolio of distribution clients.
Lee Hooker, general sales manager for MidwichHome, commented: “AVC’s industry-leading brands provide professional installers with a great choice of integrated solutions for audio, video and control applications in residential installations. We have built upon our internal team with the appointment of specialist field-based sales and technical staff to support these new brands. This partnership represents a significant further expansion for Midwich into the custom install market and we are delighted to have reached this agreement to become AVC’s exclusive UK distributor.”
Mark Terry, President of the AVC Group, revealed his belief that Midwich Home have the ideal infrastructure and industry connections to ensure the greatest success for brands’ ventures into the UK market: “MidwichHome has the exact combination of experience, strategic thinking, and tactical effectiveness to best represent our brands in the United Kingdom. Their track record of success working with the world’s leading audio visual and consumer electronics brands speaks for itself. We look forward to working closely with the MidwichHome team to develop and implement innovative sales and marketing programmes that reflect the innovation incorporated into each of our iconic brands.”
Contact: http://www.midwich.com http://www.avcgroup.co.uk
Lee Hooker, general sales manager for MidwichHome, commented: “AVC’s industry-leading brands provide professional installers with a great choice of integrated solutions for audio, video and control applications in residential installations. We have built upon our internal team with the appointment of specialist field-based sales and technical staff to support these new brands. This partnership represents a significant further expansion for Midwich into the custom install market and we are delighted to have reached this agreement to become AVC’s exclusive UK distributor.”
Mark Terry, President of the AVC Group, revealed his belief that Midwich Home have the ideal infrastructure and industry connections to ensure the greatest success for brands’ ventures into the UK market: “MidwichHome has the exact combination of experience, strategic thinking, and tactical effectiveness to best represent our brands in the United Kingdom. Their track record of success working with the world’s leading audio visual and consumer electronics brands speaks for itself. We look forward to working closely with the MidwichHome team to develop and implement innovative sales and marketing programmes that reflect the innovation incorporated into each of our iconic brands.”
Contact: http://www.midwich.com http://www.avcgroup.co.uk
There are currently 0 comments - Have Your Say Today