Looking for some high-performance PR to get you and your product truly in the game? Then Ginger Dog Comms is open for business!
The new PR and communications agency offers a comprehensive collection of services – including B2B and consumer comms, as well as product evaluation – from which clients can pick ‘n’ mix. The result is an agile agency, which maximises return on client investment. Areas of specialism, in addition to its core field of consumer electronics, include the arts, finance, music, and technology.
Ginger Dog Comms founder Murdo Mathewson remains a partner with PR firm Andy Giles Associates. Previously Group Media Relations Manager at Royal Bank of Scotland, Murdo’s other former roles include Reviews Editor at What Hi-Fi? magazine. He has also edited Haymarket Publishing’s Ultimate Guide consumer technology series, and contributed to tech titles, including Stuff and T3. Drawing on its founder’s reviewing experience, Ginger Dog also offers a product consultancy service. Here, it takes a product – at any stage of the product lifecycle, including
pre-production – and helps ensure that it reaches its commercial potential.
Murdo Mathewson commented: “Ginger Dog Comms was born out of a desire to deliver a ‘nose to tail’ communications service, from the terrific base of Brighton and Hove. The world of professional communications, especially PR, has massively evolved over recent years and we are delighted to be part of the brave new world.”